Privacy Policy

Effective May 29, 2026 · Version 1.0

BrightGenius is a product of Genius Learning, Inc. (“BrightGenius,” “we,” “us”). We build early-reading software for young children, used by a parent or guardian. We take privacy seriously — especially children's privacy. This policy explains what we collect, why, and the choices you have. For the child-specific details COPPA requires, see our Children's Privacy Policy.

Who this policy covers

Our direct customer is always the parent or guardian (18+) who creates and controls the account. Children do not have their own logins; they use the app through profiles the parent sets up and manages. This policy covers the parent account holder. Information about children is governed primarily by the Children's Privacy Policy.

What we collect from parents

What we collect about children

We practice strict data minimization for children. We collect only a first name or nickname (your choice), an age in years, an avatar selection, and learning progress. Full detail — including how voice activities work — is in the Children's Privacy Policy.

How we use information

We do not sell personal information, and we do not use it for behavioral advertising.

Service providers we share with

We use a small set of vetted processors strictly to operate the service:

We may also disclose information if required by law, or to protect the safety of a child or any person.

Data retention

We keep account and learning data while your account is active. When you delete your account, we permanently delete your family's data — including all child profiles and their learning records — from our active systems. We retain limited billing records where required for tax and accounting compliance, and these contain no child data. Backups are purged on a rolling cycle.

Security

Data is encrypted in transit (TLS) and at rest. Access to production data is limited to personnel who need it to operate the service. No system is perfectly secure, but we work to protect your family's information using industry-standard practices.

Your rights and choices

Depending on where you live, you may have additional rights (e.g. under CCPA or GDPR). To exercise any right, email privacy@brightgenius.ai.

Cookies

We use only the cookies necessary to keep you signed in and to operate the service. We do not use advertising or cross-site tracking cookies.

Changes to this policy

If we make material changes, we'll notify account holders by email and update the effective date above. Continued use after a change means you accept the updated policy.

Contact us

Genius Learning, Inc. — privacy@brightgenius.ai. For child-specific questions, see the Children's Privacy Policy.